

In 1965, Flori Roberts was the first cosmetics brands developed specifically
for women of color. This was a big step towards giving African American
women a prestigious line of diverse color cosmetics and skin care
formulated and shade selected specifically for them. And, Flori Roberts was
the first brand of cosmetics for women of color to be sold in major
department stores.
In 1992, Flori Roberts launched My Everything Crème, the first upscale multi-
purpose facial treatment specifically formulated to address the unique aging
process of black women 30+. It was an instant success.
Today, despite Flori Roberts’ department store heritage and name
recognition, it is sold almost exclusively through Color Me Beautiful’s direct
selling and mall kiosk entrepreneurs. Flori Roberts has a comprehensive
range of quality color cosmetics that include foundations, face powders,
blush, eye and lip makeup. Flori Roberts is recognized as the premier
cosmetic brand for black women.
The brand is also synonymous with serious skin care and recently launched
the first-ever skin care using Emblica – a plant extract – which is a
dramatically effective and natural way to even-out skin tone, fade
discolorations and brighten the skin.
A Bit of History
Beauty Tips
In order to achieve healthy and glowing skin, you
need a SKINCARE regime that consist of a
cleanser, toner, an exfoliant and a moisturizer.
All of these products ashould be used together to
get superior results.
1. Cleansers are used to remove dirt, makeup and
other debris from the skin.
2. Toners used to remove the traces of product left
from the previous used product and to bring the
skin back to it's normal Ph balance to get it ready for
the next product.
3. Exfoliant should be used 2 or 3 times a week to
remove dead skin cells. Your body produces skin
cell every 28 days and you have to remove the dead
skin cells. If not your skin will look dull, dry and
unhealthy. If your skin is dull and dry , fine lines will
appear.
4. Moisturizers feed and nourish your skin with
vitamins and minerals. As you get older the
elasticity of the skin lessen and you see drooping
jaw line, anti- aging moisterurizer help rebuild what
you have lost.
Applying Lipstick
To get a beauty pair of lips, first apply a lip liner and follow the
contour of your lip line. Then apply your lipstick on the top lip and
then the bottom.
Then apply Color Me Beautiful lip fix sealant to seal in your lip
color and it will last all day.
DO NOT rub your lips together, your top and bottom lip is not
shaped alike. What happens is after you rub them together ,
lipstick is all around your mouth and the purpose of applying
lipstick correctly has been defeated. This is a habit that women
has done for centuries.
Remedies For Puffy Eyes
* Take a metal spoon and run it under cold water. Place the metal on the puffy area for at least 60 seconds.
* Apply hemorrhoid cream (look for brands that contain ingredients of yeast and shark's liver oil) to the puffy area. Insiders have known for years that in just the way it gets the swelling out of that other area, it works the same way for the face.
* Thin cucumber slices used as compresses over closed eyes will relieve sore, puffy eyes.
* A black tea bag soaked in cold water on each eye for ten minutes will reduce swelling caused by fluid retention. Gently press from inner to outer corners to hasten drainage.
* Avoid salty foods, which cause the under eye area (and the rest of your body) to hold fluid.
* Elevate your head when you sleep, to keep fluid from settling around your eyes. http://free-beauty-tips.glam.com/puffyeyes.html
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Eyeshadow That Stays Beauty Tip
Melting eyeshadow is a problem for many women, but there is a
way to make it "stick" a little longer.
If you use a damp eyeshadow brush and apply a layer of face
powder to your lids and allow to set, the shadow will stay in place
for the day.
Takes an extra second or so but the effort is well worth it.